Apply now
How to apply
Save course for later
Send me a PDF copy
I want more infoHighlights
- Study at Australia's number 1 ranked university for communication and media studies (QS World University Rankings by Subject, 2026).
- Build a strong understanding of how to grow online audiences and create lasting media businesses
- Apply your learning through real‑world projects that test and launch media ideas.
- Graduate with future‑focused skills for careers across media, marketing and digital strategy.
Highlights
- Study at Australia's number 1 ranked university for communication and media studies (QS World University Rankings by Subject, 2026).
- Build a strong understanding of how to grow online audiences and create lasting media businesses
- Apply your learning through real‑world projects that test and launch media ideas.
- Graduate with future‑focused skills for careers across media, marketing and digital strategy.
Why choose this course?
The media industry has changed – and so have the careers within it. Today, creators, platforms and digital audiences shape how content is made, shared and monetised. The Media Entrepreneurship major prepares you to succeed in this new landscape. You’ll learn how to create, grow and monetise media in a platform-driven world – whether you want to build your own business or lead digital strategy for organisations.
Real-world learning
At QUT, you won’t just learn about the media industry – you’ll experience it. Your learning is informed by industry practice and shaped by real‑world media contexts. You’ll work with contemporary tools and platforms used by creators, media professionals and digital strategists, developing skills that translate directly to the workplace.
This hands‑on approach ensures you graduate with practical experience and a strong understanding of how media operates in real‑world contexts. You’ll have opportunities for work-integrated learning, including internships with production companies, media agencies, and cultural organisations.
Visit the student and graduate blog to find out more about what it’s like to study communication and where a QUT degree can take you.
Explore this course
Your studies will begin by building a foundation in critical thinking, communication and media production, alongside core principles of entrepreneurship. You’ll learn how media ideas are developed, shaped and tested, gaining an understanding of audiences, digital platforms and the commercial realities of the media landscape.
As you progress, you’ll develop the skills to analyse audience behaviour, identify opportunities, and design sustainable media products and ventures. You’ll learn how to apply strategy, innovation and business thinking to storytelling and content creation, preparing you to launch your own media initiatives or drive growth and innovation within existing media organisations.
In your final units you’ll explore hosted and platform‑based media systems, examining emerging business models, regulatory challenges and the creative and economic pressures facing media founders. Through a capstone experience, you’ll work collaboratively to develop and pitch a comprehensive business strategy for a hosted media venture or self‑owned enterprise, applying market analysis, audience insight and entrepreneurial frameworks to real‑world scenarios.
Flexible course options
Pairing media entrepreneurship with a communication second major such as journalism, media and communication industries, screen industries, or promotional communication gives you a competitive edge. This combination broadens your skill set to include strategic storytelling, audience engagement, and media analysis.
Or you might like to add minors such as strategic communications, news and factual media, or social media strategy to specialise in areas that complement media entrepreneurship. These options allow you to tailor your degree to your interests and career goals, opening pathways into content creation and digital strategy.
Double degrees
Maximise your career opportunities by combining media entrepreneurship with another degree to create your own specialist career niche.
Pair media entrepreneurship with legal expertise to navigate regulation, intellectual property and ethical challenges in digital media and creative industries.
- Bachelor of Communication (Media Entrepreneurship)/Bachelor of Laws (Honours)
Careers and outcomes
Graduates of the Media Entrepreneurship major are prepared to launch your own media business venture, or shape digital strategy within organisations, you’ll graduate with skills that apply across industries.
Possible careers
- Audience analytics specialist
- Communication specialist
- Communications advisor
- Digital content creator
- Digital content strategist
- Marketing specialist
- Media entrepreneur
- Media planner / buyer
- Media sales executive
- Policy officer
- Startup founder
In order to complete this course you must complete a total of 288 credit points comprising:
Six common units - 72 credit points
A Communication major - 96 credit points from one of the following disciplines:
- Media and Communication Industries
- Journalism
- Screen Industries
- Promotional Communication
- Media Entrepreneurship
Complementary studies - 96 credit points chosen from:
- one 96 credit point second major (Communication second major or Uni-wide second major); OR
- two 48 credit point minors (Communication minor or Uni-wide minor); OR
- one 48 credit point minor and 48 credit points chosen from unit options (electives) (Creative Industries Work Integrated Learning Unit Options or Uni-wide unit option unit); OR
- 96 credit points chosen from unit options (electives) (Creative Industries Work Integrated Learning Unit Options or Uni-wide unit option unit)
Four QUT You units - 24 credit points comprising 4 x 6 credit points units
In order to complete this course you must complete a total of 288 credit points comprising:
Six common units - 72 credit points
A Communication major - 96 credit points from one of the following disciplines:
- Media and Communication Industries
- Journalism
- Screen Industries
- Promotional Communication
- Media Entrepreneurship
Complementary studies - 96 credit points chosen from:
- one 96 credit point second major (Communication second major or Uni-wide second major); OR
- two 48 credit point minors (Communication minor or Uni-wide minor); OR
- one 48 credit point minor and 48 credit points chosen from unit options (electives) (Creative Industries Work Integrated Learning Unit Options or Uni-wide unit option unit); OR
- 96 credit points chosen from unit options (electives) (Creative Industries Work Integrated Learning Unit Options or Uni-wide unit option unit)
Four QUT You units - 24 credit points comprising 4 x 6 credit points units
- ATAR/selection rank threshold
- 70.00
These thresholds are the lowest adjusted scores to which QUT made an offer in Semester 1, 2026.
Don't have a ATAR/selection rank?
- Course code
- KC40
- QTAC code
- 421351
- CRICOS code
- 096577J
-
- Kelvin Grove
-
- Kelvin Grove
- 3 years full-time
- 6 years part-time
- 3 years full-time
- February and July
- February and July
Assumed knowledge
Before you start this course, we assume you have sound knowledge of the subject/s listed below. If you don't have the subject knowledge, you can still apply for the course but we strongly encourage you to undertake bridging studies to gain the knowledge:
- English, or Literature, or English and Literature Extension, or English as an Additional Language (Units 3 & 4, C)
Year 12 early offer scheme
If you're a current Queensland Year 12 student, you may be eligible to receive an offer for this course on the last day of Queensland Year 12, before receiving your ATAR or selection rank.
Find out more about the QUT Year 12 Early Offer Scheme
Helping you to get into your course
If you don't think your ATAR or selection rank is high enough to get into this course, you can guarantee your entry with guaranteed advanced standing by upgrading through one the following programs which you can select as one of your QTAC preferences:
QUT College Diplomas
As a QUT College Diploma in Creative Industries graduate you will automatically receive an offer to start the Bachelor of Communication within one week after completion of the diploma. You will also automatically receive up to 1.0 year (96 credit points) credit transfer and be able to complete the degree in 2 years as a full-time student (or equivalent part-time).
Find out more about the QUT College Diploma in Creative Industries
Offer guarantee
If you achieve an ATAR or selection rank of 70.00 or higher (including any adjustments) and satisfy all other admission requirements, you are guaranteed an offer for this course in the Semester 1 offer rounds, up to the main offer round in mid-January.
VET guarantee
If you have completed an AQF certificate IV, diploma or higher, and satisfy all other admission requirements, you are guaranteed an offer for this course in the Semester 1 offer rounds, up to the main offer round in mid-January.
Advanced standing
If you have prior studies or work experience, you may be eligible for advanced standing (credit). You can apply for advanced standing once you've been accepted to QUT. If you're in your first semester of study, you must apply for advanced standing within 10 days of receiving your offer.
Deferment
You can defer your offer and postpone the start of your course for one year.
More about deferring your offer
Adjustments to your ATAR/selection rank
Any adjustments you receive to your ATAR or selection rank will be applied to this course.
Find out if you’re eligible for an adjustment to your ATAR or selection rank
Offers we made to school leavers in Semester 1, 2026
The figures listed in the tables below reflect the offers that were made to recent ATAR students. The entry thresholds box at the top of this page shows the lowest adjusted ATAR/selection rank required to receive an offer for all applicants for the most recent January QTAC offer round.
| Excluding adjustments | Including adjustments | |
|---|---|---|
| Highest ATAR/selection rank to receive an offer |
Selection rank
96.15
|
Selection rank
99.95
|
| Median ATAR/selection rank to receive an offer |
Selection rank
78.10
|
Selection rank
80.05
|
| Lowest ATAR/selection rank to receive an offer |
Selection rank
64.50
|
Selection rank
70.35
|
You can find out more about your fellow students’ backgrounds with this course’s student profile.
Other admission options
If you are of Aboriginal or Torres Strait Islander descent, you may be eligible for admission through our Centralised Assessment Selection Process (CASP).
Select the country where you completed your studies to see a guide to the grades you need to apply for this course.
If your country or qualification is not listed, you can still apply for this course and we will assess your eligibility.
I completed secondary school in Australia
- ATAR/selection rank
- 70.00
Offer guarantee
If you completed secondary school in Australia and achieve an ATAR/selection rank of 70.00 or higher (including any adjustments) and satisfy all other admission requirements, you are guaranteed an offer for this course.
VET guarantee
If you have completed an AQF certificate IV, diploma or higher, and satisfy all other admission requirements, you are guaranteed an offer for this course.
Minimum English language requirements
Select the country where you completed your studies to see a guide on meeting QUT’s English language requirements.
Your scores and prior qualifications in English-speaking countries are considered. Approved English-speaking countries are Australia, Canada, England, Ireland, New Zealand, Scotland, United States of America and Wales.
If your country or qualification is not listed, you can still apply for this course and we will assess your eligibility.
We accept English language proficiency scores from the following tests undertaken in a secure test centre. Tests must be taken no more than 2 years prior to the QUT course commencement.
| English Test | Overall | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS Academic / One Skill Retake | 6.5 | 6 | 6 | 6 | 6 |
|
Cambridge C1 Advanced
You must share your results with QUT through the Candidate Results Online website. |
176 | 169 | 169 | 169 | 169 |
| LANGUAGECERT Academic (LCA) | 67 | 57 | 60 | 64 | 70 |
| Michigan English Test (MET) | 58 | 56 | 55 | 57 | 48 |
| PTE Academic | 59 | 50 | 50 | 51 | 54 |
| TOEFL iBT Australia Test (120 scale) | 79 | 16 | 16 | 19 | 19 |
Don't have the English language score you need? We can help!
We offer English language programs to improve your English and help you gain entry to this course.
When you apply for this course, we will recommend which English course you should enrol in.
Your actual fees may vary depending on which units you choose. We review fees annually, and they may be subject to increases.
2027 fees
2027: CSP $17,800 per year full-time (96 credit points)
2027 fees
2027: $41,600 per year full-time (96 credit points)
Student services and amenities fees
You may need to pay student services and amenities (SA) fees as part of your course costs.
HECS-HELP: loans to help you pay for your course fees
You may not have to pay anything upfront if you're eligible for a HECS-HELP loan.
Student services and amenities fees
You may need to pay student services and amenities (SA) fees as part of your course costs.
You can apply for scholarships to help you with study and living costs.
International Merit Scholarship
A high achievement scholarship for future international undergraduate and postgraduate students.
- Scholarship eligibility
- Academic performance
International Talent Scholarship
A new scholarship for 2026 that covers tuition fees, with eligibility based on your prior academic achievements.
- Scholarship eligibility
- Academic performance
Keep up to date
Ready for your next step?
Finishing school?
Everything you need to know about choosing a uni straight from school.
How to apply
We'll break down the application process, from QTAC to accepting your offer.
Ready for your next step?
How to apply
We'll break down the process, from applying to accepting your offer.
Flexible study
Explore the options that could make postgraduate study work for you.
QUT courses for you
Like to save your courses?
Please enter your first name and email so we can save your courses for you