Associate Professor
Amanda Beatson

Profile image of Associate Professor Amanda Beatson

Faculty of Business & Law,
School of Advertising, Marketing & PR


Personal details

Positions

Associate Professor
Faculty of Business & Law,
School of Advertising, Marketing & PR

Keywords

Self-service technology, Services Management, Services Strategy, Consumer Value

Discipline

Marketing

Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2008

Qualifications

  • Doctor of Philosophy, Management (University of Queensland)

Teaching

Teaching Interests

  • Services marketing
  • Marketing management
  • Strategic marketing

Selected publications

QUT ePrints

For more publications by Amanda, explore their research in QUT ePrints (our digital repository).

View more publications

Selected research projects

Projects listed above are funded by Australian Competitive Grants. Projects funded from other sources are not listed due to confidentiality agreements.