Associate Professor
Amanda Beatson

Profile image of Associate Professor Amanda Beatson

Faculty of Business & Law,
School of Advertising, Marketing & PR


Personal details

Positions

Associate Professor
Faculty of Business & Law,
School of Advertising, Marketing & PR

Keywords

Self-service technology, Services Management, Services Strategy, Consumer Value

Discipline

Marketing

Field of Research code, Australian and New Zealand Standard Research Classification (ANZSRC), 2008

Qualifications

  • Doctor of Philosophy, Management (University of Queensland)

Teaching

Teaching Interests

  • Services marketing
  • Marketing management
  • Strategic marketing

Publications

QUT ePrints

For more publications by Amanda, explore their research on ePrints (our digital repository).

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Research projects