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CWB202 Rhetoric: Public Communication Skills

This unit provides advanced-level rhetorical tools, strategies, techniques and analytical methods related to communication in professional and workplace contexts and audiences. It builds upon prior knowledge (Influence and Persuasion) to further understand the role and function of rhetoric in contemporary society. Examples of advanced rhetoric in action are drawn from technical, political and business communication, and other fields. Rhetoric—the process of crafting written and spoken messages for specific audiences to inform, persuade, or achieve action—is a fundamental element of all forms of Professional Communication. Its practitioners need to be conversant with rhetorical topics, tools, techniques and analytical frameworks to be able to create sophisticated communication artefacts that inform, persuade and instruct depending on the specifics of audience and context.

Unit information

Unit code
CWB202
Faculty
Creative Industries Faculty
School/Discipline
Professional Writing
Study area
Professional Writing
Credit points
12

Dates and locations

Teaching period Dates Locations
Semester 1, 2020 24 February 2020 - 19 June 2020 Kelvin Grove
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Guide to previous study requirements

Prerequisites
To enrol in this unit, you must have completed these prerequisite units (or have credit, advanced standing or exemption for them), or be able to demonstrate that you have equivalent background knowledge.
Anti-requisites
You can’t enrol in this unit if you have completed any of these anti-requisite units.
Co-requisites
To enrol in this unit, you must have already completed these co-requisite units, or you must enrol in them at the same time.
Equivalents
You can’t enrol in this unit if you have completed any of these equivalent units.
Assumed knowledge
We assume that you have a minimum level of knowledge in certain areas before you start this unit.

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Unit outlines

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