AMB374 Global Public Relations Cases

Global Public Relations Cases applies the theoretical underpinnings of broad public relations practice to particular practice areas, using case based learning. Analysis and discussion of real-world cases in local, national and international settings and the public relations responses will improve students' application of knowledge and skills in public relations and strengthen students' decision-making and critical thinking skills.

Faculty: QUT Business School
School/Discipline: Advertising, Marketing And Public Relations
Study area: Business
Credit points: 12

Dates and locations

Teaching period	Dates	Locations
Semester 1, 2019	25 February 2019 - 21 June 2019	Gardens Point

Fees

Commonwealth supported place (CSP) student contribution amount: 2019: $1,369
Domestic fee-paying student fee: 2019: $2,712
International student fee (excluding study abroad students): 2019: $3,744
Study abroad program: Find out more about costs for study abroad students.

Guide to fees

Commonwealth supported place (CSP) student contribution amount

For Australian citizens, permanent visa holders and permanent humanitarian visa holders, and New Zealand citizens who study this unit:

as part of a QUT course and are eligible for a Commonwealth supported place (CSP)
as a cross-institutional student who has a Commonwealth supported place at their home university.

Domestic fee-paying student fee

For Australian citizens, permanent visa holders and permanent humanitarian visa holders, and New Zealand citizens, who study this unit:

as part of a QUT course and are not eligible for a Commonwealth supported place (CSP)
as part of a QUT course during Summer Semester
as a cross-institutional student who does not have a Commonwealth supported place at their home university
as a single-unit study student.

International student fee

For international students who study this unit:

as part of a QUT course
as a cross-institutional student.

Previous study requirements

Prerequisites: AMB372, AMB261, or AMB262
Equivalents: AMB370, AMX374

Guide to previous study requirements

Prerequisites: To enrol in this unit, you must have completed these prerequisite units (or have credit, advanced standing or exemption for them), or be able to demonstrate that you have equivalent background knowledge.
Anti-requisites: You can’t enrol in this unit if you have completed any of these anti-requisite units.
Co-requisites: To enrol in this unit, you must have already completed these co-requisite units, or you must enrol in them at the same time.
Equivalents: You can’t enrol in this unit if you have completed any of these equivalent units.
Assumed knowledge: We assume that you have a minimum level of knowledge in certain areas before you start this unit.

Unit outlines

Semester 1, 2019