News and analysis curated by QUT Business School.
28 May, 2020
18 February, 2019
The decoy effect: how you are influenced to choose without really knowing it
Most pricing structures nudge us to spend more. But there's a particularly cunning type of pricing that can get us to swap our preference from a cheaper to a more expensive option.
25 October, 2018
Supermarkets are not milking dairy farmers dry: the myth that obscures the real problem
10 October, 2018
Growers are in a jam now, but strawberry sabotage may well end up helping the industry
History shows the targets of product tampering bounce back, often with sales stronger than before.