Author: Gary Mortimer
15 April, 2021
Smell like a woman, not a rose’: Chanel No. 5 100 years on, an iconic fragrance born from an orphanage
Marilyn Monroe famously wore “just a few drops of No. 5″ to bed. 100 years after Coco Chanel launched her perfume, it is as popular as ever.
25 February, 2021
School banking programs target ‘vulnerable consumers’. But research shows kids are smarter than you think
School banking programs like Dollarmites are being banned in some state schools due to the idea children are vulnerable to marketing tactics. But our research shows this isn't always the case.
4 February, 2021
What’s next for Amazon after Jeff Bezos? No dramatic changes, just more growth and optimisation
22 January, 2021
The rise and rise of Aldi: two decades that changed supermarket shopping in Australia
Since opening its first Australian stores on January 25 2001, Aldi has profoundly influenced the supermarket landscape.
1 December, 2020
Feeling pressured to buy Christmas presents? Read this (and think twice before buying candles)
Novelty items, candles, pamper products and pyjamas top the list of unwanted Christmas gifts. So why not choose a better, greener option?