You are viewing Australian and NZ students' course information. Change to view international students' course information.
- Study the distribution of creative content on new media, television, radio, print, Internet, mobile technologies, movies, advertising, public relations and music.
- Investigate and map the local media sector for the industry-acclaimed Brisbane Media Map project.
- Gain experience through internships and work placements with government departments, media, advertising and public relations organisations.
|QTAC course code||409012|
|QUT course code||IF27|
|Course duration||3 years full-time|
|Start month||2013 & 2014 February|
|Deferment||You can defer your offer and postpone the start of your course for one year.|
Student Business Services (SBS) Admissions:
As media outlets diversify, expand and fracture into niches, individuals are increasingly immersed in media messages. Organisations grapple with a progressively more complex media environment in order to communicate with consumers in meaningful ways.
This flexible course provides you with expertise in two professional communication disciplines. You will choose two majors from advertising, international journalism, media and communication, public relations and entertainment industries*.
Why choose this course?
A breadth of skills across communication disciplines means graduates of this course are attractive to employers seeking to capitalise on new media opportunities.
You can tailor your studies to meet a specific career outcome or broaden your experience to create wider employment options. Electives allow you to include further units in your major study areas, or provide some colour with units from other areas of interest.
QUT boasts a genuine mix of real-world applications and an established academic reputation. Practical skills are taught within an informed theoretical context by staff who are actively engaged in leading-edge research.
Opportunities also exist for internships and work placements in a broad range of industry organisations. Students have completed placements with Queensland Investment Corporation, River Living, Flying Arts and Bare Publicity.
Because of the variety offered by this course, graduates obtain employment in a range of occupations across public and private sector organisations. Potential employment opportunities include careers as a public relations specialist, media planner, copywriter, corporate communication consultant, specialist journalist, media production specialist, media adviser or event manager. Pathways are also available for honours and professional or research postgraduate studies.
Depending on the choice of majors, graduates of the Bachelor of Mass Communication may satisfy the academic requirements for membership of the Advertising Institute of Australia or the Society of Business Communicators.
You will explore key concepts driving media and communication industries in the global new economy and be introduced to skills in your chosen professional areas of study including public relations, advertising, media and communication, journalism, and entertainment industries. You will apply your knowledge to communication activities and exercises which provide insight into the nature and scope of the industry sectors you will work in.
Focusing on your major areas of study, you will undertake activities that enable you to apply your rapidly developing communication skills and knowledge of media industries. You will complete projects using industry-standard equipment and software, gaining experience in a range of tasks you will undertake as part of your professional life. You also begin to broaden your skill and knowledge base by selecting from a range of elective units.
This capstone year focuses on the refinement of skills. Working individually and in teams, you will produce a portfolio of work, often for real-world clients, which showcases your project management, communication and creative talents. Work placement opportunities complement these activities and allow you to network with a range of industry leaders.
All course structures
Guide to entry cut-offs
Before you start this course we assume you have sound knowledge in these areas:
We assume that you have knowledge equivalent to four semesters at high school level (Years 11 and 12) with sound achievement (4, SA).
Did you get an OP 1-5?
If you receive an OP 1-5 or equivalent, you're guaranteed an offer for this course in the major offer round.
Your actual fees may vary depending on which units you choose. All fees are based on current fixed fee prices. We review fees annually.
2014: CSP $3,900 per Study Period (48 credit points) (subject to annual review)
Student Services and Amenities Fee
You'll need to pay the Student Services and Amenities Fee (SSAF) as part of your course costs.
HECS-HELP: loans to help you pay your course fees
You may not have to pay anything upfront if you're eligible for a HECS-HELP loan.
Scholarships and financial support
You can apply for scholarships to help you with study and living costs.
These scholarships are available for this course:
You may also be eligible for Centrelink payments
How to apply for Bachelor of Mass Communication
You apply through QTAC for all our undergraduate courses.
Are you ready to submit your application?
You're ready if you've:
- Found all the courses you want to apply for - you can apply for up to 6.
- Checked important dates.
- Checked you meet the entry requirements.
- Checked your course costs and if you're eligible for financial support.
All done? Then you're ready to apply.
Important: Make a note of the QTAC code for this course (409012) because you'll need to enter it as part of your QTAC application.
After you've submitted your application to QTAC
If you've studied before or if you have at least two years' work experience, you may want to apply for credit for prior learning.