Bachelor of Entertainment Industries

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Real graduate

'The two entertainment units I studied were definitely the highlight of my time at QUT. My work experience at Nova radio led to my current role there in marketing and promotions - an experience that has cemented my passion for entertainment. I love the social interaction involved in my job. Each day is very unpredictable and the station has a fun and creative atmosphere.'

Madeline Stevens
Real industry experience

'I chose QUT because no other university offered a course like the Bachelor of Entertainment Industries. A highlight of my first year was an internship at the Brisbane Exhibition (Ekka). Working with the entertainment coordinator and her team as well as industry professionals gave me an insight into where my QUT degree could take me.'

Lydia Burton
Real student

'Through my major, I have had the opportunity to undertake a variety of experiences including a six-month internship in the marketing department at Nova Radio, running fundraising events for QUT sporting teams and setting up my own events company called Nocturnal Events. These experiences have enabled me to build networks worldwide with artists, managers and booking agents, which will help me to develop my entertainment career in the future.'

Luen Jacobs
Careers in entertainment

Our graduates may work as producers, promoters, or publishers working in live entertainment, theme parks, new media, film and television, and entertainment publishing.

Guide to entry cut-offs

OP 7

Rank 87

Learn the business, legal and creative skills needed for work in television, music, entertainment events, games, radio, marketing, sports media, theme park or movie industries.
Graduates work as producers, researchers, online producers, publishers, agents or promoters within the growing entertainment industry.
Gain experience and contacts in your industry through professional industry placements and projects.
Choose independent study options where you can design and implement creative work.

QTAC course code	421152
QUT course code	KK35
Attendance	Full-time
Course duration	3 years full-time
Start month	2013 February
Deferment	You can defer your offer and postpone the start of your course for one year.
Delivery	On campus Kelvin Grove Gardens Point
Faculty	Creative Industries Faculty
Course contact	Student Business Services (SBS) Admissions: Email: askqut@qut.edu.au Telephone: +61 7 3138 2000
CRICOS code	073552G
Careers	Entertainment Director Entertainment Entrepreneur Entertainment Manager Producer Promoter Publisher

You’re part of a new generation, ready for the challenge of leadership in the evolving and rapidly growing entertainment industry. Creativity and innovation are your best qualities, combined with your ability to build partnerships and collaborate. Producing entertainment is your dream and you want to deliver a superior entertainment experience for audiences. Accordingly, you aspire to develop the necessary skills and knowledge in creativity, business and law. You’re ready to start a career in the exciting and thriving global entertainment industry.

Entertainment has never been more important. The entertainment industry is diverse and incorporates live performances, tourism events, sport, online gaming, film, television, videos and radio productions. And while digital entertainment is increasing rapidly, non-digital entertainment will account for two thirds of the total global spending on entertainment in 2014. Producers of entertainment are not only focused on engaging existing audiences but also new audiences of the future.

Why choose this course?

The Bachelor of Entertainment Industries, commencing in 2012, will train you to work as an entertainment producer where you will originate, design and run entertainment projects. The entertainment industry is a thriving and growing industry in Brisbane, Australia and overseas. The entertainment industry is a recession-proof industry, projected to grow to $2.1 trillion by 2015.

This new course was designed in close collaboration with the entertainment industry. Strong industry involvement in the development and ongoing delivery of the course ensures you will benefit from practical experiences, original and engaging learning exercises and direct contact with entertainment producers. Currently, our industry partners include Nova radio in Brisbane, Warner Bros. Movie World theme park and the Ekka.

You will gain unique skills and knowledge from the combination of expertise in creative industries, business and law. Further, you will have the opportunity to supplement your studies in entertainment and gain additional career advantage by choosing a second major from the 12 specialised majors available in the Creative Industries Faculty. Together, this diverse range of experience will prepare you for the business side of producing entertainment in the modern world.

Career outcomes

Graduates may work as producers, researchers, online producers, publishers, agents or promoters within the growing entertainment industry. The industry is diverse and includes entertainment in the context of tourism events, large-scale performances, radio programming and theme parks to name a few. You will be employed by an organisation that produces entertainment or become self-employed in generating new forms of entertainment for the future.

Your course

Year 1

You will meet real-life entertainment producers and be introduced to their work as well as visit entertainment companies. Learning how entertainment works and how to identify the key characteristics of successful entertainment will be included in your studies. An investigation of how entertainment circulates globally will complement an analysis of global entertainment genres like soap operas and theme parks, and specific places like Hollywood, Bollywood, and South Korean gaming. You will be introduced to the business, creative and legal sides of working as an entertainment producer.

Year 2

You will learn how to sell your entertainment products, through marketing concepts including segmentation and management information systems, and explore marketing specialisations such as services marketing, e-marketing, and strategic marketing. You will also meet lawyers who work in entertainment and be introduced to how the legal system affects entertainment production. Working with entertainment producers in order to learn how to balance business and creativity, and design proposals for entertainment projects is included in second year.

Year 3

You will make contact with entertainment companies operating in Brisbane and map the sector of potential employers as well as learning how to manage an entertainment project. Your studies in entertainment marketing will be extended and you will gain a thorough understanding of how marketing works in the various entertainment sectors. As you prepare to go out into the real world you will learn about entertainment law and legal issues including copyright, intellectual property, and contract law. By the time you graduate you will also have undertaken at least one industry placement or project as part of your studies, which will ensure you graduate with professional experience and network contacts.