Units
TV and Film Text Analysis
Unit code: KPB113
Contact hours: 3 per week
Credit points: 12
Information about fees and unit costs
In an era when film and television texts are being transformed by digital media formats, media practioners (including creative artists, critics, and educators) value a media literacy based on critical and informed approaches to textual analysis. Taking into account the new media environment, selected techniques for undertaking textual analysis are applied to popular film and television such as blockbuster movies and cult television programs.
Availability
| Semester | Available |
|---|---|
| 2013 Semester 1 | Yes |
Sample subject outline - Semester 1 2013
Note: Subject outlines often change before the semester begins. Below is a sample outline.
Rationale
Media practitioners (including producers, critics, and educators) value a media literacy based on the application of critical and informed approaches to film and television text analysis. Films and television programs, produced for particular purposes and for different audiences, often use digital technologies to encode a multiplicity of values, meanings, and messages. The analysis, interpretation, and criticism of these texts are facilitated by understanding and applying key text analysis techniques and approaches.
Aims
The aim of this unit is to provide an introduction to significant media analysis techniques and approaches. Analyzing popular films and television programs within the contemporary new media environment using these techniques develops informed critical media literacy. The unit also aims to increase awareness of media text deconstruction and reconstruction, interpretation, and analysis within relevant social and cultural contexts.
Objectives
On completion of this unit you should be able to:
1. Outline significant critical media literacy and analytical techniques as they are applied to film and TV texts;
2. Employ knowledge of appropriate media analysis techniques to analyse film and TV texts;
3. Apply relevant terms and concepts from key textual analysis approaches to selected film and TV texts.
4. produce work that adheres to accepted standards of academic quality and/or professional accountability.
5. Employ oral communication to explain a media analysis technique used to analyse a film or TV text.
6. Apply analytical technique to analyse a film or TV text.
Content
The content of this unit addresses the application of key media text analysis techniques (such as semiotics, narrative analysis, discourse analysis, and ideological approaches), used to analyse popular film and television texts (such as blockbuster movies and cult television programs) in the new media environment.
Approaches to Teaching and Learning
This unit is delivered through an integrated series of lectures and tutorials. Lectures highlight important media analysis techniques and are applied to excerpts from movies and television programs. Tutorials provide opportunities to discuss, apply, and raise further questions about, some of these approaches.
Assessment
LATE ASSIGNMENTS
An assignment submitted after the due date without an approved extension will not be marked. If you are unable to complete your assignment on time, you should submit on time whatever work you have done.
Faculty Assessment Information
To access complete Creative Industries Faculty Assessment Information please refer to the Blackboard site for this unit.
Grading Scale - You will be awarded a final grade on a 1 to 7 scaleFORMATIVE ASSESSMENT
Description:
You will receive formative feedback on your progress in this unit during tutorials and discussions throughout the semester.
Weight 0%
Assessment name:
Presentation
Description:
Application of a media analysis technique using film or TV excerpts.
Relates to objectives:
1, 2, 4, 5
Weight:
15%
Internal or external:
Internal
Group or individual:
Individual
Due date:
As scheduled
Assessment name:
Essay
Description:
Written analysis of a film or TV production.
Relates to objectives:
1-4
Weight:
40%
Internal or external:
Internal
Group or individual:
Individual
Due date:
Mid semester
Assessment name:
Test
Description:
Take-home test. Short written responses produced over a specified time-frame.
Relates to objectives:
2, 4, 6
Weight:
45%
Internal or external:
Internal
Group or individual:
Individual
Due date:
Late semester
Academic Honesty
QUT is committed to maintaining high academic standards to protect the value of its qualifications. To assist you in assuring the academic integrity of your assessment you are encouraged to make use of the support materials and services available to help you consider and check your assessment items. Important information about the university's approach to academic integrity of assessment is on your unit Blackboard site.
A breach of academic integrity is regarded as Student Misconduct and can lead to the imposition of penalties.
Resource materials
Required Text(s): NIL
Recommended References:
Berger, Arthur A. (2004). Media Analysis Techniques (3rd Edit). Thousand Oaks, Calif.: Sage Publications.
Everett, Anna, & Caldwell, John T. (Eds.) (2003) New Media: Theories and Practices of Digitextuality. New York: Routledge.
Gillespie, Marie & Toynbee, Jason (Eds). (2006). Analysing Media Texts (with DVD-ROM). Maidenhead, Berkshire, England & New York: Open University Press in assoc with The Open University.
Howells, R. (2003). Visual Culture. Malden, MA: Blackwell Publishers.
Turner, G. (2006). Film as Social Practice (4th Edition). London & New York: Routledge.
Risk assessment statement
There are no out of the ordinary risks.
Disclaimer - Offer of some units is subject to viability, and information in these Unit Outlines is subject to change prior to commencement of semester.
Last modified: 24-Sep-2012
