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Structures

QUT Course Structure

Marketing (Full-time Semester 2 Entry)

Year 1, Semester 2

BSB119 Global Business
BSB123 Data Analysis
BSB124 Working in Business
BSB126 Marketing

Year 2, Semester 1

BSB111 Business Law and Ethics
BSB115 Management
AMB200 Consumer Behaviour
AMB201 Marketing and Audience Research

Year 2, Semester 2

AMB202 Integrated Marketing Communication
AMB240 Marketing Planning and Management

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Year 3, Semester 1

AMB335 E-marketing Strategies

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Year 3, Semester 2

AMB336 International Marketing
AMB340 Services Marketing

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Year 4, Semester 1

AMB359 Strategic Marketing

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Remaining Business School Core OR Second Area of Study OR Option (elective) unit

Important Information

Please note: List of Second Area of Study can be viewed under BS05 (Marketing) Unit Sets. BSB110 and BSB113 are the remaining Business School Core units which must be completed. Check unit availability when selecting Second Area of Study units.