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QUT Course Structure

Marketing Unit Set

Marketing Unit Set

AMN442 Marketing Management
AMN400 Consumer Behaviour

PLUS 24 credit points from the BS17 Complementary Studies list*

AMN401 Integrated Marketing Communication
AMN403 Marketing and Survey Research
AMN443 Product and Service Innovation
AMN444 Services Marketing
AMN445 Strategic Marketing Management
AMN447 Contemporary Issues in Marketing
AMN406 Project

EITHER:

(1) 48cps from another business discipline; OR

(2) 48 cp Dissertation*

Important Information:

* Conditions apply. Students wishing to undertake the Dissertation must seek advice early in their studies to confirm their eligibility and to ensure inclusion of preparatory units into their program.