Structures
Strategic Advertising Unit Set
Strategic Advertising Unit Set
Two units from Complementary Studies List
OR
PLUS:
OR
Two approved AMN or Creative Advertising option units*
COMPLEMENTARY STUDIES
EITHER:
(1) 48cps from another Business stream
(2) 48 cp Dissertation*
* Conditions apply. Students wishing to undertake the Dissertation must seek advice early in their studies to confirm their eligibility and to ensure inclusion of preparatory units into their program.
* Course Notes: Students have the option of undertaking either a 24cp Project or 24cps of electives from postgraduate units offered by the School of Advertising, Marketing & Public Relations or from the Creative Advertising stream offered by the Faculty of Creative Industries. Students interested in Creative Advertising units should refer to the Course Summary IX96 Master of Advertising (Creative Advertising).
FOR 2012 * KIP424, KIP426, and KIP429 may count towards this study area if completed by mid 2012 or earlier.
* KIP424 will be recoded to KAP401 from July 2012. Please enrol in KIP424 if you wish to study this unit in the first half of 2012. Please enrol in KAP401 if you wish to study this unit in the second half of 2012.
* KIP426 will be recoded to KAP402 from July 2012. Please enrol in KIP426 if you wish to study this unit in the first half of 2012. Please enrol in KAP402 if you wish to study this unit in the second half of 2012.
* KIP429 will be recoded to KAP403 from July 2012. Please enrol in KIP429 if you wish to study this unit in the first half of 2012. Please enrol in KAP403 if you wish to study this unit in the second half of 2012.
